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The meaning of ‘business’ is changing. There is now the widely held (and necessary) view that business should not just be for profit.  Social and environmental factors also need to be taken into account.

Intriguingly, ‘doing good’ does also mean ‘doing well’. Consumers are choosing brands for their ethical behaviour and their record on climate change. Investors are favouring businesses with robust ESG (environmental, social and governance) frameworks. And governments are implementing regulations requiring companies to increase transparency on environmental and social issues.

This course looks at how your company can start taking steps to get the right balance between ‘people’ (social responsibility), ‘planet’ (environmental friendliness) and ‘profit’ (economic profitability). It will equip you with the tools you need to drive meaningful change through the work you do.

“Companies that identify and act on climate risks now will have a better chance to not only survive but to thrive in a new net-zero world.”
- Amar Rahman, Global Head, Climate Resilience Services
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DISCOVER

  • The role of business in society
  • The regulatory environment and governing policies
  • Purpose-led (environmental and social) initiatives from some of the world’s biggest companies
  • Considerations in cultivating a purpose-led culture
  • Strategic direction and decision making that flows from purpose
  • The importance of innovation in driving social and environmental change
  • Identify and test opportunities to take action in your own sphere of influence
  • Key sustainable marketing concepts like green washing and green brands
  • Resources for further support in becoming net zero